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Why
Do You Recommend Network Marketing?
Robert Kiyosaki's Answer:
 When
I first heard about network marketing, I was against it.
But after opening my mind, I began to see advantages that few
other business opportunities offer.
Long-term success in life is a reflection of your education, life
experience and personal character. Many network-marketing
companies provide personal development training in those key areas.
Most schools train people for the E or S quadrants, and that is
great if those are the quadrants in which you want to spend your
life. Most MBA programs are training students for high-paying
jobs in the corporate world as an E, not a B.
What if you're in the E or S quadrant and you want to change?
What if you want to be in the B quadrant? Where do you find
the education that trains you for that quadrant? I recommend
a network-marketing business. I recommend the industry for
people who want to change and get the necessary skills and attitude
training to be successful in the B quadrant.
Being an entrepreneur and building a B quadrant business is one
of the toughest challenges a person can take on. The reason
there are more people in the E and S quadrants is simply because
those quadrants are less demanding than the B quadrant.
As they say, "If it was easy, everyone would do it."
Personally, I had to learn how to overcome my self-doubt, shyness
and fear of rejection. And I had to learn how to pick myself
up and keep going after I failed. These are some of the
personal traits a person must develop if they are to be successful
in a B quadrant business, regardless of whether it is a network-marketing
business, a franchise or an entrepreneurial startup.
An important
personal skill required for any B quadrant business is leadership.
Are you able to overcome your own fears and have others overcome
their fears in order to get the job done? This is a skill
the Marine Corps taught me. As Marine Corps officers, it
was imperative that we be able to lead others into battle, even
though we were all terrified of dying.
I meet many people in the S quadrant, the specialist or small
business owners, who would like to expand, but they simply lack
leadership skills. No one wants to follow them. The
employees do not trust their leader or the leader does not inspire
the employees to better themselves.
As mentioned earlier, Forbes defined a big-business owner, a B
quadrant business owner, as a person who controls a business with
more than 500 employees. This definition is why leadership
skills are vial for the B quadrant.
Where could you find a business that will invest the time in
your education, your personal development and building your own
business? The answer is: most network-marketing business.
Building a B quadrant business is not an easy task. So you
need to ask yourself, "Do I have what it takes? Am
I willing to go beyond my comfort zones? Am I willing to
be led and willing to learn to lead? Is there a very rich
person inside of me, ready to come out?" If the answer is
"Yes," start looking for a network-marketing business
that has a great training program. I would focus less on
the products or the compensation plans and more on the education
and personal development program the company offers.
A network-marketing
business is a B quadrant business because it meets several criteria
I look for in a business or investment. Those criteria are:
- Leverage: Can
I train other people to work for me?
- Control: Do I have
a protected system that belongs to me?
- Creativity: Will
the business allow me to be creative and develop my own personal
style and talents?
- Expandability: Can
my business grow indefinitely?
- Predictability: Is
my income predictable if I do what is expected of me?
If I am successful, and keep expanding my business, will my
income increase with my success and hard work?
Isn't
Network Marketing A Pyramid Scheme?
I am often asked if network marketing is a pyramid scheme.
My reply is that corporations are really pyramid schemes.
A corporation has only one person at the top, generally the CEO,
and everyone else below. The following is an example
of a typical corporate pyramid:
Compare that to a network-marketing business system:
A true network-marketing
business is the exact opposite of a traditional business model.
A network-marketing business is designed to bring you up to
the top, not keep you down at the bottom. A true network-marketing
business does not succeed unless it brings people up to the top.
Additional Points Worth Mentioning
The following are some other points worth mentioning:
- Tax breaks increase. By
starting a network-marketing business in your spare time and
keeping your regular job, you begin to gain the tax advantages
of the rich. A person with a part-time business can
take more tax deductions than employees can. For example,
you may be able to deduct car expenses, gasoline, some meals
and entertainment. Obviously, you need to check with
a CPA for exact rulings on your situation. And the cost
of your CPA is tax-deductible. In most cases, an employee
cannot deduct CPA expenses. In other words, the government
will give you a tax break for advise on how to pay less in
taxes.
- Meet like-minded people. One
of the advantages I had is that my friends also wanted to
be in the B quadrant. When I first started out, most
of my E quadrant friends thought I was nuts. They could
not understand why I did not want a steady job or a steady
paycheck. So an important part of becoming a B is to
surround yourself with other people who are Bs and want you
to become a B.
- Give yourself time.
It takes time to be successful in any of the quadrants.
Just as it takes time to climb to the top of the corporate
ladder as an E, or become a successful doctor or lawyer In
the S quadrant, it takes time and dedication to become successful
in the B quadrant. It took me years before I built a
successful B quadrant business.
- Network-marketing companies are
patient. One of the beauties of a network-marketing
business is that it will invest in you, even if you are not
successful.
In the corporate
world, if you are not successful in six months to a year, you
are often fired. In the network-marketing world, as long
as you are willing to put in the time, most companies will work
with you in your development. After all, they want you to
get to the top.
- Leverage the systems that are already
in place. These systems are already tried and
proven, which allows you to hit the ground running instead
of trying to build the internal system of a new company.
In
conclusion
After opening my closed mind, I could finally see some of the
unique benefits the network-marketing industry offers people who
want more out of their lives. Generally, it costs much less to
get started in a network-marketing company than to build a business
on your own.
-Robert
Kiyosaki
Donald Trump's Response
 Marketing
is a powerful tool, and network marketing can increase that power,
provided you are self-motivated. In a simple visual, see
a product and then remove the advertising agency from it.
It is up to you to do the marketing and advertising.
That's a big job, but it can be done if you are passionate enough
to get it going on your own and to keep the momentum and motivation
going at a high level. It requires an entrepreneurial spirit,
and that means focus and perseverance. I do not recommend
network marketing to people who are not highly self-motivated.
Another important aspect of network marketing is that it is inherently
social, so if you are not a social or outgoing person, I'd think
twice about going into it. Sociability is a requirement.
Just like in advertising, there's no point in having a fantastic
advertising campaign if the product isn't equally fantastic.
Also keep in mind that if you decide to become a distributor,
you will be legally responsible for the claims you make about
the product, the company and the available opportunities.
But above all, make sure the product is worth your energy and
total devotion. Otherwise, you could be energetically spinning
your wheels.
Robert mentions the importance of going beyond your comfort zone
when it comes to network marketing. He also mentions giving
yourself enough time. These are good points to consider.
I would also agree that having leadership qualities is critical
for success. You definitely have to have a take-charge,
can-do attitude.
As with any other undertaking, know everything you can about what
you're doing before you begin. Network marketing has proven
itself to be a viable and rewarding source of income, and the
challenges could be just right for you. There have been
some remarkable examples of success, and those successes have
been earned through diligence, enthusiasm and the right product
combined with timing. As with so many issues we have discussed
before, there are tangibles and intangibles involved, but success
is not a total mystery, and that applies to network marketing
as well.
Most people have heard of focus groups, a research tool
that advertising agencies use when they are testing a new product.
They will go out to different locations and simply ask everyday
people what they like and don't like about a new product.
Its best if you can keep the focus group idea close at hand when
you are deciding about a product. Just because you like
it doesn't mean everyone else will. Finding a common denominator
in product appeal will matter.
My nutshell advice about network marketing is to do your research
and then put everything you've got into your product. Genuine
enthusiasm is hard to beat, and the odds will be with you.
-Donald Trump
Sincerely,
Quinton Carlin
604 340 6986
quintoncarlin@gmail.com
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